• Veronica Mesuraca

3 Signs It's Time To Update Your Brand

How do you know when it's time to update your brand?

As human beings, we continuously change and evolve. Our taste, our communication style, our perspective, our skills, our image, our needs and goals are reviewed and redefined through different phases of our life. They are shaped by our personal and professional experiences and learnings and are influenced by the environment, the people, the trends, the technology and the social-economical situation.

You might be at a point in your career or business where you want to reach a new level, or you're changing direction, and there are aspects of your current brand that don't reflect your current growth, message and aspirations. It could be that you need to give a more professional look and feel to your brand, or that you need to adapt your message to attract a different type of audience.

As I've recently worked on my rebranding, I want to share what I learned with you. In my video below, I talk about 3 signs you need to look out for, to understand when it's time to rebrand!